Licensed games have been a bit sketchy since time immemorial. These are titles that are directly licensed from popular franchises, typically rushed to production, and (seemingly) used for no other purpose than to deprive unwary gamers (or gift-buyers) of their money. No need to bring up examples; any gamer aware of the breadth of the medium’s history understands this.
The typical licensed game takes something that is close to a fan’s heart and neuters it. Replace a fun story with bored storytelling. Take a narrative suited to its medium and cram it onto a disc. Spend more on advertising than on the game itself. It’s enough to give any fan an allergic reaction to anything near a licensed title. The bottom-line (and deadline) usually trump loving care, as they so often do even with non-licensed games, except that when a non-licensed game flops there are no uber-fans to leap to the forums, their keyboards of fury ablaze with righteous indignation.